Typography, 2nd Assignment, Part 3: The Second Statement

STATEMENT:

Depression is a serious condition in which an individual has no energy and motivation to do anything at all. In other words, it is a psychological sickness that extracts the vitality out of a person’s body. It is an amalgam of laziness, stress, and anxiety. A depressed individual without any medical treatment can be overwhelmed by insanity – if all hope is lost, self-infliction may most likely occur. In the worst case, the ultimate downfall of a depressed person is suicide. It is astonishing to find out that scientists have figured out that even infants and toddlers are capable of being in a state of depression.

The term depression is, perhaps, the most important term for the final part of the second project; there are many ways to visually interpret it. First and foremost, vibrating letters usually represent discord and chaos. Letters placed randomly and/or all over the place can insinuate disorder. The illusion of letters falling/sinking from above can symbolize the idea of giving up and letting go. Whenever letters are being squeezed together, they are visually implying pressure. On the other hand, whenever they are being separated from each other, there is a suggestion of detachment and isolation. Overall, the word depression is a term with morbid definitions. Without a doubt, it will play a key role for the heading Small Child, Big Worries (focus on social context). Like the second part of the second project, the goal is to have the phrase Big Worries overwhelm Small Child.

Two typefaces have been chosen for final part of project: Kristen ITC and Nueva Std. The typeface Kristen ITC has been implemented on the phrase Small Child. Visually, this simple typeface looks like a child’s handwriting. Like Gabriola (which was used during the second part of the project), it insinuates innocence, purity and pleasantness. On the other hand, Nueva Std can visually be linked to the horror genre. It will be implemented on the phrase Big Worries. It appears to be a typeface that can be used for horror films, posters, books, and other literary and illustrative works. Similar to Charlemagne Std Bold (another font used for the second part of the project), the typeface implies apprehension, seriousness and intimidation. By being next to each other, Kristen ITC and Nueva Std is an implication of a child being associated with depression, which was thought to be only experienced during adolescence and adulthood.