Tuesday, March 29, 2011

Typography, 2nd Assignment, Part 2: Statement, Drafts, and the Two Chosen Drafts

STATEMENT:

In terms of social context, the heading Small Child, Big Worries most likely refers to parenting. Typically, many people perceive that parents tend to worry about their children; after all, a child needs to be fed, educated, clothed, and so forth. Overall, they are concerned about their children’s safety and wellbeing – which in turn can cause stress and anxiety. The second part of the project focuses on attempting to convey the message that as a parent, having a child (or children) means physically and mentally facing many social challenges. Parents are given the momentous responsibility to raise their children to become healthy, lively individuals despite the hardships that come along with it.

The typefaces used for this portion of the project are Gabriola and Charlemagne Std Bold. For the phrase Small Child, Gabriola was chosen to insinuate innocence, pleasantness and purity. In contrast, for the phrase Big Worries, Charlemagne Std Bold was selected to convey apprehension, seriousness and intimidation. These two typefaces are antagonistic; that is, both are the absolute opposite of the other. In a way, having both of these stylistic fonts present within a box is contradictory. For this portion of the project, the goal was to have Big Worries visually overwhelm Small Child when it comes to appearance, placement, and scale.

DRAFTS (x 10):

These are the first ten drafts for the second part of the project. There are a total of two boxes per image. Each box (approximately 5.5" x 8") contains a different and unique approach for interpreting the meaning of the heading Small Child, Big Worries.

CHOSEN DRAFTS (x 2):

These are the two drafts that have been approved by the instructor after a formal critique (they are to be digitalized and finished on Illustrator). When the digital versions are done, they are to be mounted on a 15" x 20" black Illustration Board, similar to the first part of the second project.


Another formal critique will ensue in class on Monday, April 4, 2011. This part of the project must  be fully finished by then.

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